I wanted to spend some time in January setting up some systems for both writing and working that would carry through the rest of the year: I succeeded (more about that in a second), but at the cost of being able to bang out these lovely little updates. Thank you for your patience!
So! What was I up to in January?
Well, first, I hit my monthly goals.
I’m stealing the concept of monthly goals from Michael Lynch, a bootstrapped founder who I’ve been following for a while and who has been kind enough to provide some high-level meta-direction.
These were — well, why don’t I just show you my fancy goals tracker (read: Google Doc typeset in Proxima Nova?)
(I went three for three!)
A couple things of note here:
My goals for February are thematically similar:
All of these are a little more ambitious than their predecessors, which feels right. I am in a constant state of re-evaluating what “the correct work” feels like: there are days where I think all I should be doing is sanding down the edges of things and reducing tech debt and working on a decades-long horizon, and then there are days where the best possible outcome feels like shipping and expanding ARPU.
January was filled with highs, really. I wrote a lot of code; I finally sent out an email blast; all-time high in net new MRR, all-time high in page views, all-time high in registrations. The worst complaint I can levy is that I did not allow myself much time to breathe.
(P.S. The goal behind these weeknotes is always meant to err on the side of candid over everything, so if there’s something you want me to write a few hundred words about — reply and let me know.)